(Bloomberg) -- J. Darius Bikoff was forced to buy
bottled water for the first time in 1993, when water in his
Upper East Side New York apartment was turned off. Today, he
sold a company formed from that experience for $4.1 billion.
Bikoff couldn't see any difference between the brands, so
he created his own. Three years later, he founded Energy Brands
Inc., which agreed today to be bought by Coca-Cola Co.
Read more at Bloomberg Exclusive News
bottled water for the first time in 1993, when water in his
Upper East Side New York apartment was turned off. Today, he
sold a company formed from that experience for $4.1 billion.
Bikoff couldn't see any difference between the brands, so
he created his own. Three years later, he founded Energy Brands
Inc., which agreed today to be bought by Coca-Cola Co.
Read more at Bloomberg Exclusive News
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